The combination of a growing and adored pet population and an increasingly tech-obsessed demographic of pet parents is driving an exciting industry inspired by today’s ‘smart manufacturing’ or what many are calling the Fourth Industrial Revolution or Industry 4.0.
It’s called Pet Tech – pet technology products and services designed to help people achieve better health and wellbeing for their pets – and it’s driving adoption, spending habits and interest in the care and wellbeing of companion animals across the globe.
Words by Caroline Zambrano, Pet Industry News (Aug-Oct 2022)
